powerfully stimulating creativity outside the comfort zone: 2 principles
Within NewArmstrong, a problem-solving and creative approach to design issues is part of our identity.
‘Creativity “is a word that evokes a strong ‘hobby association’ with some people.
But in our field, in the creative industry, it is also a term that makes it clear where your strength lies: in how you deal with knowledge and information.
‘Creativity “is a word that evokes a strong ‘hobby association’ with some people.
But in our field, in the creative industry, it is also a term that makes it clear where your strength lies: in how you deal with knowledge and information.
Creativity is often seen as something elusive, but in reality everyone has creative potential.
It involves developing ideas or solutions that are both new and useful.
Innovation, on the other hand, is the actual application of these ideas within an organization.
Innovative organizations have a competitive advantage over competitors.
Before new ideas can be put into practice, however, they must first be conceived.
Creativity often acts as the preliminary stage of innovation.
It involves developing ideas or solutions that are both new and useful.
Innovation, on the other hand, is the actual application of these ideas within an organization.
Innovative organizations have a competitive advantage over competitors.
Before new ideas can be put into practice, however, they must first be conceived.
Creativity often acts as the preliminary stage of innovation.
In creative working lies the ability to innovate and create value, socially, culturally and economically.
This requires our business operations to give people the opportunity to develop in this.
In this, self-development is important within NewArmstrong.
And to achieve that, leaving your comfort zone is important.
To encourage people to leave their comfort zone, we want to create a safe environment where learning and making mistakes is allowed in an environment that does not directly affect the projects.
And with innovation, we make sure we evaluate whether our products meet quality and market standards.
This requires our business operations to give people the opportunity to develop in this.
In this, self-development is important within NewArmstrong.
And to achieve that, leaving your comfort zone is important.
To encourage people to leave their comfort zone, we want to create a safe environment where learning and making mistakes is allowed in an environment that does not directly affect the projects.
And with innovation, we make sure we evaluate whether our products meet quality and market standards.
Creativity and Development
Creative self-development is an ongoing process of learning, growth and discovery.
It is not about perfection, but about expression.
The more you embrace and use this, the more you discover about yourself and the world around you.
Within the creative sector, this is essential.
Here are some reasons why:
Innovation: creativity thrives off the beaten path.
Leaving your comfort zone creates new ideas and solutions.
Innovation is the lifeblood of the creative industry.
Innovation is the lifeblood of the creative industry.
Personal growth: self-development leads to satisfaction and greater job satisfaction.
It is a journey where you keep developing yourself.
It is a journey where you keep developing yourself.
Comfort Zone versus Learning Zone
The comfort zone is familiar and safe, but also limiting.
The learning zone is just outside your comfort zone and is where growth occurs.
The learning zone is just outside your comfort zone and is where growth occurs.
Here are a few tips we share internally to explore that learning zone:
New skills: learn something new, such as a different skill or technique.
This broadens your perspective and enriches your creative outlook.
Collaboration: work with others, including those outside your field.
Collaboration stimulates creativity and opens doors.
Feedback: be open to feedback.
It helps you grow and improve your work.
This broadens your perspective and enriches your creative outlook.
Collaboration: work with others, including those outside your field.
Collaboration stimulates creativity and opens doors.
Feedback: be open to feedback.
It helps you grow and improve your work.
Three components play an important role in creativity:
Out-of-the-box thinking skills: Imagination is essential, but expertise and motivation are also important.
A creative mind dares to disagree with others and break the status quo.
Knowledge from different fields increases the number of possible associations and combinations of ideas.
A creative mind dares to disagree with others and break the status quo.
Knowledge from different fields increases the number of possible associations and combinations of ideas.
Expertise: creativity is determined in part by a person’s personality and abilities. A creative person can let solutions “incubate” and pick them up later.
Motivation: if someone is not motivated, creative thinking skills and expertise are not utilized. Intrinsic motivation plays an important role in creativity.
Creativity
For design firms, creativity is invaluable. It allows us to:
- Create distinctiveness: creative designs attract attention and make a brand or concept unique.
- Increase innovativeness: new ideas lead to innovative designs and services.
- Thinking opportunity-oriented: creativity opens doors to new markets and customers
So encouraging our people to seek that development is an important benefit to our operations and our benefit to customers. That’s why corporate culture is so important: show that there is room for development, self-development, making and fixing mistakes, learning to develop. That contributes to an environment where people can grow.
